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Steven Thomson

Creative Director / Strategist / Storyteller

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Colonial First State

The Fund that Delivers More.

It’s fair to suggest (and backed by statistics) that many of us take a set-and-forget mindset when it comes to our superannuation accounts. Our campaign for Colonial First State aimed to encourage their one million members and other Australians to re-asses their Super and take advantage of the CFS wide range of often underutilised benefits.

Many of whom fortunately did and still do today, thanks to this highly impactful Social and Online campaign.

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