#MeetMyNeighbour

This was a social media based initiative to unite real-life neighbours. Driven by a series of 60 second narrative films that ran on YouTube, Facebook and catch-up-TV, this collaboration between Facebook and Nescafe told the true stories of unlikely friends brought together by a shared fence and a warm cup of Joe.

Extensions to the concept included sponsored block parties and branded neighbourhood free coffee carts. The campaign was highly regarded within Facebook and shared globally as a best-practice case study.